Walkbase Summit to showcase the latest in in-store analytics

Elina Saarenmaa

We are very excited to bring to your attention the news about our Walkbase Summit - the first ever in-store analytics conference that brings together forerunners in the retail industry to share best practices in modern in-store analytics.

The event will take place in London on June 9th, 2016, and will summon together 100+ professionals from the retail industry - retail executives, analysts, store managers, and decision makers in marketing, omni-channel & store operations. Added with Walkbase’s experts, these people will share experiences and best practices in using real-time customer behaviour data from brick-and-mortar stores in creating fascinating shopping experiences and improving retail performance.

Conference theme: Helping the high street dinosaur to bite back. How can bricks and mortar stores revitalise their unique shopping experience while fighting back against online giants like Amazon?

About the program

In addition to several hands-on workshop sessions and networking, the program culminates into a number of top-ranking keynote speakers and panelists from the UK retail industry, including Dune, Dixons Carphone, and M&S to name few.

**NEW** Miya Knights, Head of Global Retail Technology Practice at Planet Retail, will be joining us for the keynote presentation.

The main technologies covered during the Walkbase Summit will include Wi-Fi analytics, indoor positioning, beacons, footfall counters, integrating in-store data to other retail data.

The key use-cases will address the topics of in-store conversions, new KPIs, measuring new store concepts, optimising layouts & shopper marketing, measuring the impact of marketing, personalised in-store offers, in-store advertising and more.

Who is it for

For Retail Analysts 
Latest techniques on working with real-time in-store data

For Store Managers
Best practices in optimising layouts & conversions

For Marketing & Multi-Channel Professionals
How to bring digital analytics into the physical world 

For Retail Executives
Data-driven managerial practices to optimise retail performance

Agenda sneak preview

11:45 am Registration and lunch
12:30 pm Workshop sessions (Tracks I and II)
3:30 pm Networking break and registration continued
4:00 pm Panel and keynote addresses
5:30 pm Cocktails & networking

Workshop Track I: Use-cases & Retail Management. This track is for store and retail management. It's a balanced set of topics including key use-cases, concrete examples of turning analytics into business value, and case studies of how retailers have yielded improvements in store earnings.

Workshop Track II: In-store Data & Analytics. This track is for retail analytics, store design and shopper marketing. We jump into the deep end of in-store data, work through advanced analytics cases, and take a peek at how the world of in-store analytics will evolve within the next 2-3 years.

This year, the conference will have no registration fees, and will be invitation only. If you’d like to learn more about the event or receive a personal invitation, please contact us!


Walkbase provides a retail analytics solution for improving the impact of marketing on physical stores and personalising in-store shopping experience.